YSC stands by, or should that be stands very firmly rooted in the belief that Nike, in whatever shape or form (some styles excluded of course) are the master of the trainer and kicks world, and it would seem that we are not alone in our love for the brand and their product, with over 9million fans liking their main Facebook page!
Execution of Nike ad campaigns, are slick to say the least, and their attention to detail spans across both printed and digital along with the product, with fans being scooped up in their masses. The product is plastered everywhere, but does so without causing harm or offence, and quite easily welcomes wearers from all walks of life (no pun’s intended) into the Nike world.
Having slipped to the dark side for a short while, I chose to wear rival brand Adidas amongst a few others, but the past few years have seen my love affair return, with mountains of natural cardboard and orange, lining my walls yet again.
The designs for this current season (SS12) are bold and go beyond trends, by fusing great colour and design, with wearable technology, some of the YSC favourites at present are the following…
Air Woven / £125 / Tres Bien Store / Simply a carnival of colour erupting on your feet
Mayfly Woven NSW NRG / £94 / A little navy basket full of Nike splendour
Lunar Flow Woven / £110 / Unbeweavable
All of the above can be found on Tres Bien Shop now!
YSC - Your Samples Collective
Following last nights annual #MetBall in New York, YSC thought it fitting to share what we would have donned, should we have walked that fuscia pink carpet…
In honour of the lady of the hour Muccia Prada, we thought it fitting to layer ourselves head to toe in the Italian power house’s designs (and whilst we may be bucking the trend of black tie, we think Miss Prada, would allow us not to adhere to the dresscode, just this once) A statement DB Jacket is perfect for causing a camera frenzy, and whats even better is the ability to dress this look up or down :)
(Image courtesy of Style.com)
YSC - Your Samples Collective
Knightsbridge London / Shot by YSC / #Burberry showing how to live the catwalk dream in just a few easy steps / April 2012
YSC - Your Samples Collective
Looks of Love featuring Dries Van Noten / Image Courtesy of #Style.com / Simple sometimes wins the race…a cool colour palette of Navy and White make this look formatted, but touches of leather and the structure of the outerwear give a playful confidence for the wearer
YSC - Your Samples Collective
Well Well Well, whats this then! The lovely folk at #Sunspel, have decided to lavish some lucky bugger, with a £500 shopping spree of their uber cool SS12 collections! If you like me are a fan, then follow the link and register your interest, in the hope of becoming a Sunspel D.U.D.E and basically spending someone else’s cash on yourself :)
http://www.sunspel.com/competitions
YSC - Your Samples Collective
#Humor Mirillo Jacket / £100 / #Oki-ni / Theres nothing funny about this piece, well perhaps it’s the price tag, which at only £100, should have you laughing all the way to the bank! Quirky print detailings, simple shape, what more could you want of a new statement piece for SS12?!
YSC - Your Samples Collective
